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Pragmatism...The
value of an idea or a proposition lies in its observable practical
results. At Pragmites, that is our approach
to assesing situations & solving problems. The Internet is at the core of our consulting and our focus is on delivering observable practical, results. Delivering reach that is targeted, quantifiable and profitable. |
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Prakash Gurbaxani
Strategy |
Prakash has
been in the Information Technology and outsourcing industry
long before they became buzzwords. His business experience
of 30 years includes, global marketing, IT strategy
consulting and incubating startups. Prakash was the
CEO of a startup in the engineering services outsourcing
niche, which he led to a profitable 200-person entity
with business in 7 countries in Europe and North America.
His corporate career includes a 7-year stint in the
Middle East as well. Prakash holds a Master's degree
in Management from the United States. |
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Gaurav Gurbaxani
Know-how |
Not yet 24 years of age,
Gaurav has been exploring the power of the Internet
for over 11 years, having received his first paycheck
at the age of 12. He has honed his skills in Internet
marketing at one of India's leading companies in that
space, where he was managing well over 1000 domains.
His core expertise is understanding how people use the Internet and how search engines work. Gaurav has a B.A degree
from the University of Huddersfield, UK. |
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Online Influences Offline Purchases
60% to 80% of offline buying decisions are influenced and informed by online research.
(Source: JC Williams Group, January 2008)
58% of people chose the Internet when they're seeking to address a problem. The Internet was the #1 choice, followed by Professional Advisors (53%), Friends and Family Members (45%), and Newspapers, Magazines and Books (36%) (Source: Pew Internet, Feb. 6, 2008).
48% of internet users have been to video-sharing sites such as YouTube and the daily traffic to such sites on a typical day has doubled in the past year. Are you using online video effectively? (Source: Pew Internet, January 1, 2008 )
The Internet has changed the way every single business operates, sells, markets and is perceived. We email. We Google. We watch online videos. We text our friends. We share advice, opinions, photos and anything else of interest via digital means. Do you know what people are saying about you onlline?
9 out of 10 consumers experience issues that cause them to abandon online transactions. These failures are mostly due to technical and functional issues which are easily
addressable.
Are you losing business online?
(Source: One Degree, March 27, 2008)
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 Pragmites Consulting has totally transformed our online business. In our festival season we had to ask them to stop whatever they were doing because we could not handle any more orders! They are professional and we trust them. - www.Shamunsflowers.com |
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